Targeting strong growth in East Africa



 

The partnership between Cummins and Car & General (C&G), to be known as Cummins C&G Limited, will be fully operational in April 2017. The new company’s region of responsibility will cover Kenya, Tanzania, Uganda, Ethiopia, South Sudan, Rwanda, Burundi, Djibouti, Eritrea, Somalia and Seychelles. East Africa, one of the faster-growing regions in the world, with an expected GDP growth rate of 6% over the next five years, represents a strategic growth opportunity. The new partnership will consolidate the sales, service, and support of Cummins products in East Africa. Car & General was first appointed as an approved distributor of power generation products in 2006.  The company leveraged its existing network to establish a strong presence in Kenya, Tanzania, and Uganda, gaining over 15% market share in the genset sector. Consequently, Car & General was soon awarded distribution rights for the full range of products and services.

Contact Palesa Ramodibe, Cummins, Tel 011 589-8400, palesa.ramodibe@cummins.com

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Source: EE plublishers

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